New report exposes the Grocery industry’s personalisation paradox: Anticipation vs. implementation
In an era where consumers expect personalised digital shopping experiences, a report launched from Dynamic Yield, by Mastercard, sheds light on the evolving landscape of grocery retailing. Titled “The State of Personalisation Maturity/CPG” the report unveils critical insights derived from…
Amperity Achieves the New AWS Advertising and Marketing Technology Competency
Amperity, the AI-powered enterprise customer data platform (CDP) for consumer brands, announced today that it has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Audience and Data Management. Achieving the AWS Advertising and…
The OR Society launches 75th Anniversary campaign to celebrate the past, present, and future of OR and attract next generation of OR specialists
The OR Society, the UK member-led organisation supporting professional operational researchers across industries and academia globally, is celebrating its 75th anniversary. To mark the event, it has launched a new campaign, “This is OR,” to raise awareness and understanding of…